It all started at the crossroads of several trade routes since the 2nd millennium B.C, Aleppo always stood out as one of the key merchant centers along the Silk Road. It was the early days of merchandising at what was recognized as the khans or caravanserais in old Aleppo where traveler merchants used to come to showcase and sell their goods. The founders of Bereoa grew up in the midst of these old souks and khans, they themselves were the children of famous merchants that were renowned for selling textiles, soaps and authentic local treasures.

In a mission to revive the memories and sparkle the past success of their families, the founders have gathered their experience and know-how which was transferred from father to son in a pledge to continue the legacy and contribute to the globalization of the traditional Aleppo soap.

Knowing their way around the old city and the most authentic soap factories there, the founders of Bereoa have regrouped after the Syrian crisis and reconnected with their ancestral roots.

Today, Beroea is proudly collaborating with one of the first Aleppo soap factories dating back to the 1800s in Syria. Still following local tradition and trusting the miraculous benefits of the oils and herbs that our ancestors relied on, Bereoa’s suppliers all have in common; authenticity, years of knowledge, experience, and undeniable high quality.